Your brand and website should clearly tell your customers who you are and what you're about.
Just getting started?
Kick things off right with a powerful, consistent brand look and feel that speaks directly to your target customer and a website that effectively turns browsers into leads and buyers.
This isn't something that you can just buy off the shelf. Your brand is personal; an expression of who you are as a business and how you will uniquely solve your customers' problems.
Your customer. It all starts with your customer. Who are they, what are their needs, and how will you fill those needs? We'll help you crystallize the vision of your target customer, and then build and align the rest of your branding around them.
Look and feel. What mood do you want to set for your customers when they experience your brand digitally? Choosing and consistently using the right colors, typefaces, and even photography styles are an important part of making your brand resonate with your customers.
Voice and tone. How will you talk to your customer? Do they need you to be helpful and lighthearted? Informative and respectful? We'll develop guidelines so that everyone on your team communicates in a consistent voice, from Facebook posts to email newsletters.
Buyers today will simply skip over businesses with dated or non-existent websites. Now more than ever, it's critical for your business to have a website that's up to date, easy to find, easy to use, and mobile-friendly.
Design. We strive for a perfect marriage of easy-to-use functionality and information organization with brand expression that will inspire an emotional connection with your customers.
Images. We'll use your images, stock images, or can arrange new photography or videography to be sure that your site is the best possible expression of your brand.
Copywriting. We'll write your website copy from scratch, or work with you to make sure your existing copy fits and speaks to your customer.
Search Engine Optimization. We'll build your website using best practices in search engine keyword optimization (SEO) to ensure that people looking for the products and services you provide can find you on Google and Bing.
A note about websites: As digital marketers, our ultimate goal is to drive customers to and grow your business, so we'll be upfront that we're not big believers in expensive, from-scratch, highly customized web design. What we do believe in is creating visually stunning and highly functional websites using some of the best website creation tools available in the market today, and doing it quickly and more cost-effectively than you'll be able to find pretty much anywhere else.